Loyalty

Bronze

230 points

140 points to silver

You're in the club

Earn points on every purchase and unlock exclusive perks as you climb from Bronze to Black Platinum.

Shop Now Exclusive Products
$1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point

Sign Up

Join free in seconds and pocket 25 points the moment you create an account.

Earn points

Score 1 point for every $1 spent — plus bonuses for shares, app orders, and your birthday.

Redeem points

Apply points at checkout for instant discounts on exclusive caps and members-only drops.

Different ways to earn

Earn 1 point per dollar spent

Every dollar you spend on New Era gear earns you points toward your next reward — automatically tracked at checkout.

Shop Now
  • Create an account 25 points
  • Make 1 Just Caps purchase 50 points
  • Every 5th Just Caps purchase 2x points
  • Make 1 in-app purchase 100 points
  • Make 1 apparel purchase 100 points
  • Share on Facebook 15 points
  • Follow us on Instagram 15 points
  • Happy Birthday 50 points
1,000 points = $50

Redeem your points

Every $10 equals 200 points. Redeeming your hard-earned points is easy! Simply apply your points for a discount at checkout!

Bronze

Make 2 purchases and spend $250

  • Entry Reward: 25 Points
  • Birthday Reward: 50 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
Bronze Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Bronze Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Bronze Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Bronze Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Bronze Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Silver

Make 3 purchases and spend $350

  • Entry Reward: 50 Points
  • Birthday Reward: 100 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Double Points Days
Silver Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Silver Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Silver Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Silver Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Silver Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Gold

Make 3 purchases and spend $500

  • Entry Reward: 100 Points
  • Birthday Reward: 150 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Early Access to Product Launches
  • Double Point Days
  • Access to Exclusive Discounts
Gold Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Gold Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Gold Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Gold Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Gold Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Black Platinum

Make 5 purchases and spend $1,000

  • Entry Reward: 150 Points
  • Birthday Reward: 200 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Early Access to Product Launches
  • Double + Triple Point Days
  • Access to Exclusive Discounts
  • Access to Exclusive Products
Black Platinum Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Black Platinum Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Black Platinum Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Black Platinum Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Black Platinum Exclusive

Gray Basic 59FIFTY Fitted

$39.99

Refer a friend

Give $15. Get $15.

Give your friends $15 off their first order of $60+ and get $15 (in points) for each successful referral.